– To promote CHANGE in PERCEPTION of OLD AGE.

– To EMPOWER the elderly population to lead a life of respect with dignity and comfort.

– To INITIATE a reawakening in the sense of responsibility nationwide by promoting a friendly environment for the elderly.

– To PROMOTE SUPPORT for Elderly individual in reaching all facilities for Healthy and Well living with full protection under the Law.

– To RE-ESTABLISH self pride & confidence in Elders, to lead a healthy and active live , resulting in positive contributions in National growth.

– To COORDINATE efforts for promotion of Government’s Policy, Acts & Budget allocation for this target group.